In this ActiveCampaign Review. I will show you How To Set Up Your First Automation!
Closed Caption Video Transcript Available:
hey guys welcome this is an active
campaign review and I also want to show
you how to set up your first list and
email automation so first of all active
campaign guys is by far my favorite CRM
tool write or email automation tool
whatever you want to call it right there
are there are tons out there there’s
convertkit there’s MailChimp there’s
what are some other ones drip and
Constant Contact and I’ve used them all
either for companies I worked for or for
myself and I can’t remember how I
actually ended up with active campaign
but it is hands-down my favorite tool
and these guys are fantastic it’s very
simple its laid out it’s you can’t beat
it so there’s so much you can do here if
you look at the over on the left hand
side obviously you have you know it’s
pretty straightforward you have your
contacts you have your campaigns which
is kind of your some people call them
broadcasts so that’s like if you send a
one-off email to your list and then you
have automations now automations are you
put people through a series right you
send them an email and then you put a
trigger or something that says wait one
day and then send them this email also
automations which are fantastic you know
if you run your own business if you’re
an online marketer you need automation
it’s I mean you you have to if you if
you want to make money you need them
because the fortune is in the follow-up
and I’ve never seen automations so
simple so easy to use like this and it’s
there fantastic so you can build out
automations right and take people on a
path you know if they if they do hey I
want them to go this way if they if
they’re B I want them to go this way if
they bought a product they’re gonna go
on this automation if they didn’t buy
I’m gonna send them this email that says
hey what happened are you gonna buy so
it’s very smart software okay lists
pretty straightforward don’t worry I’m
gonna go back and automation show you
how that works
lists is very straightforward obviously
this is your email list so when you run
different campaigns online if you’re
collecting leads or maybe you have
clients you can create as many different
lists as you need so I have a list a for
this client let’s be for this client so
that way I can separate everything and
I could have a hundred different lists
and it’s like each list is for a
different business okay or a different
campaign I might be running forms forms
is basically how you build out you know
you want to collect a name email phone
number all that kind of stuff and then
reports right it’s going to show you all
the analytics the open rate what people
are doing so it helps you to make
smarter choices okay but in the end the
reason I love this software is if you
look at this dashboard it’s not rocket
science guys if you want a plug and go
this is the tool for you so what I want
to do is I want to show you how I would
set up for my business for my online
marketing if I’m like running ads off of
Facebook or Adwords and I’m taking them
to a sales funnel I use click funnels
and that’s what I love about it’s simple
to automate with click funnels with
these guys is that I would go to forms
actually let me take a step back so what
I have to do first is I have to create a
list cuz that the form has to go
somewhere so I just go up here I go add
new list and I want to call it you know
Bob’s List and then I put in the domain
you know Bob’s oops list calm and then
here this is what you see at the bottom
that says you’re receiving this email
become because you opted in so here I
would put you know you are receiving
this email because you asked for info
right you get it from Bob and I just do
create list
yeah there’s typos but so now I’d go to
where is it my forms and I want a form
that people fill out to go into that
list so I would just go new form and
doing all this guys in minutes and I
would just say Bob’s right because I
know it’s going to Bob’s
in line form I want him to subscribe to
a list and then I want them to go to
right Bob’s list okay now there’s
there’s other stuff here that’s on the
higher end in honestly guys I’ve got
I’ve run different email lists and
campaigns every single day I’ve never
had a need to upgrade I’m still in the
basic package I don’t know what I paid
maybe 29 39 something like that and it’s
pays for itself a hundred times a day
I’m not worried about it it’s fan
a stick and I just go to create okay and
then here I would go where’s Bob slits
here we go right and then whoops what
happened there all right
and then here so I’m collecting their
name their email and then this would be
the form that I would integrate either
on my website or if I was in
clickfunnels I could go in here and I
would just simply so right so this form
right here – this because I’m not doing
phone so you see this here email that’s
all this is here and I just go to
integrate I go to my pull down I select
active campaign add to list and that’s
it it’s so easy I just click integrate
and then I have options I could do an
embedded form I could do a simple league
I can add it right to WordPress I can
even put it on my Facebook page and have
people enter in their email okay you
can’t beat that and then I’d go to my
automations right and I’d create an
automation okay so here you can get a
like here’s a campaign I did for
somebody and here’s an automation we
built out right day 1 day 2 day 3 and
it’s as simple as just going all right I
want to first I want to do a condition
meaning I want them to wait a day I want
them to wait for one day I hit save
great they’re waiting for a day now I
want to do an email I go up here I put
an email in create new email I’m not
gonna go through the whole thing because
I don’t want to come back and delete
this here and then look it’s gonna give
me all these different templates boom
boom boom I choose it and that’s it okay
and then what’s great here is there’s
all these different conditions here all
these different triggers so I can add in
like if they subscribe to a list do this
if they didn’t subscribe go to this list
if they did this form and not that form
did they click on a link did they not
click on a link I can set different
goals so like did they go through the
goal of the emails do they open up this
one click on this and then buy the
product it’s just it’s endless and it’s
so simple guys I just click on it
so I can say like subscribes to a list
continue okay they must subscribe to the
expert secrets book at least and then
blah blah blah click and that means that
if they did this then do this okay so
I’d go in here and I could split right
and I could say select condition so
action
alright so has opened an email then I
want them to go this way if they didn’t
I want them to go this way see that so
it’s like you wonder how like when you
fill out emails for different companies
and things like how they know that I
bought something how they know I didn’t
bought something it’s done here in your
automation so if you’re looking for a
simple automation guys and you want to
crush it online and you want to do it
super easy this is the place to go also
what’s great is that I can create
automations in here and send you a link
and you can just upload an entire
automation so it’s there’s tons of
places people sharing automations doing
things there’s tons of great training on
here free training and they actually
give you some follow up and automated
email sequences to get started you can’t
go wrong I’ll put a link below guys
check it out enjoy take care