If you are in the business of making money online, a lead page is instrumental in landing that all-important customer.
With the proper landing page, you can capture customers in your sales funnel and lead them through a process that gets them to the ultimate goal of giving you their business.
What is a Landing Page and Why Do You Need One?
A landing page is a web page that provides an offer to a customer in exchange for something of value, for example, a discount or information.
The goal of the landing page is to entice the customer to provide you with their contact information so that you can follow-up with them to lead them through your sales funnel and ultimately to make a purchase.
Your landing page is so key to your business, that it is important not only look professional but must be compelling enough to make customers want to engage with you.
That is why it is important to use tools that allow you to test various options so that you can find the most effective page to accomplish your goal.
LeadPages is a landing page creation tool. It features an intuitive drag-n-drop interface where you can create pages simply dragging premade web elements such as text boxes, dropdown lists and radial buttons on your page.
Leadpages makes it even easier by providing you with templates to get your design started. That way, you can get going on creating your page with little design experience.
LeadPages gives you the option to perform A/B testing so that you can determine the most effective page based on several options.
Additionally, if you are using WordPress, Leadpages provides seamless integration into your site. Not only that, you can easily integrate it into email service providers such as MailChimp and Aweber.
Very similar to Leadpages, ClickFunnels is also a landing page creation tool. The tool features an easy to use interface for creating your landing pages.
It also features an AutoResponder. Additionally, ClickFunnels offers advanced sales funnel analytics so that you can see in detail where customers are in your sales funnel.
Which is Best for You?
While both are great tools, deciding the best for you comes down to how many features you need. Leadpages is a basic option ideal for smaller businesses or those just getting started with creating landing pages for their own site.
You’ll get all the tools you need to create effective and SEO-friendly landing pages without all the extra bells and whistles to confuse you. Those who are more experienced may find ClickFunnels more suitable for advanced features such as analytics and the autoresponder feature.
Not only that, with ClickFunnels, you can do upsells and down sells.
In the end, both are great tools for creating effective landing pages. They both provide a simple and easy-to-use interface, offer A/B testing, and give you a basic means to capture customers and lead them through your sales funnel.
Video Transcript: ClickFunnels Versus LeadPageshey guys how you doing welcome this is a video on clickfunnels versus leadpages so I want to give you the pros and cons of both and hopefully that will give you enough information to get started I'm gonna keep it short and sweet I just want to give you a quick run-through so first we're gonna start with click funnels click funnels is my go-to I love this software it has truly changed my life I do everything with this I build membership sites sales funnels lead captures lead magnets I have training programs on here webinars build websites for my clients websites for myself the list goes on and on this is truly if you want to run a business online this is the tool to do it this is what you need this is like a business in a box and you can do all these different things and everything runs out in this hub right here you have a laptop you have a computer you have clickfunnels installed you can go that's what I love about this it's very simple to use as far as I can look at all my stats in real time not only can i connect it to an autoresponder but I can also get all my contacts and stuff in here so I have two places to actually capture all that information sales if I'm doing actual sales I can do product sales on here things like that I can do coaching calls everything I want to do in here there's also the option to upgrade to action etics which is their kind of higher-end suite I'm in the basic suite which is $97 a month and for what you get for it guys and more more than pays for itself if I were to take all the tools that I get with click funnels and separate those out I'd be spending 300 plus bucks a month and I was spending that before and idly got rid of all my other things and I run everything through click funnels now membership sites webinars teaching classes online sales funnels you name it my email automation everything goes through here so I love that also it gives me these pre-built funnels so if I go to click funnels and I go to I can go to the funnel marketplace or I can just build one out so I can literally go through here like let's say if I was doing something for a client and they're doing let's just say a product launch I could literally get this pre-built funnel with the stages built into it all I do is hit get Kente template this blows into my system the funnel steps are right where they are I don't have to do any coding any stuff I change out the logo and the colors and boom I'm ready to go so you cannot beat that the pre-built funnels and you can literally go in here build a funnel and it'll take you through the cookbook process which is kind of like okay I want to build a webinar funnel so it's gonna give you pre laid out like here the steps you need to have a successful funnel I'm doing a product launch funnel here's the steps for that I'm doing this you get that you get the picture webinar if I want to host a webinar it'll take me through everything here it'll Lily pre-built it out for me and it gives me tons and tons of beautiful templates and everything that I can work with let's take a look here I'll show you guys so let's say I'm creating a funnel step mmm-hmm bear with me so I let's say I'm adding a funnel step to this I could go and say okay I want to opt-in or a thank you sales I want a sales page product long page order form page if I'm doing an upsell or down sell it'll automatically integrate with my payment my gateway I put in here so if I sell let's say sell a product for 20 bucks and on the next page I say hey thank you so much I'm glad you loved it would you like one more for half-off something I'm just giving you a quick idea and all they have to do is click the button and say yes and it's automatically added to their cart they don't have to re-enter in their information nothing like that so it's all about taking them through this process and helping you grow your email list and make more money okay so all kinds of great stuff all kinds of pre-built funnels templates everything you can do so in a nutshell this is for the person who's truly trying to grow a business online the only con do this is that there's a little bit of a learning curve but it's nothing crazy and it's actually a heck of a lot of fun to do and if you want to be successful in this you want to do well online you you want to know the ins and outs of this software but there's tons of free training there's tons of great stuff I also have a link below guys for a free 14-day trial plus I give you guys free click funnels training free affiliate training and I also send you guys my free facebook ads training okay now leadpages okay what's pro about this is that it's very pretty to look at right there's lots of pretty templates and things like that and this is for somebody who's not really looking for all the bells and whistles of say building funnels and sales process and they're not really you know money as far as growing the business on that side they just want to collect leads they want a pretty landing page they want to be they want to follow the rules with driving ads from AdWords and driving ads from Facebook because you want to take him to a landing page so that's where I would take this if I'm just looking and when I was using leadpages for my clients it was for people that all they wanted was something simple to capture leads and then send those leads into their autoresponder so this was very pretty so I worked with a lot of yoga customers and fitness people and they were more they were more into the aesthetics right the kind of pretty stuff now you can do pretty stuff and click files - don't get me wrong but that you can just see here it's a different feel right and you don't you don't get that flow like if I upload this it doesn't give me the flow of all the other steps and click funnels I'd have to go back and go back at where click funnels is building it out okay so the con here is just it's very simple that's all it's a great product they're a great company but it's just very simple so simple landing page you want to collect emails go with leadpages you want to really rock and roll your business and skyrocket it for yourself for your clients you go with click funnels okay so I'm gonna put a link below for both for you to try them out again if you go the click funnels route I got tons of free bonuses and training in there alright guys take care